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advertising on trial: consumer activism and corporate public relations in the 1930s
advertising on trial: consumer activism and corporate public relations in the 1930s
$18.01 $22.51
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advertising strategy: a communication theory approach
advertising strategy: a communication theory approach
$56.85 $113.70
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black is the new green: marketing to affluent african americans: marketing to affluent african americans
black is the new green: marketing to affluent african americans: marketing to affluent african americans
$21.34 $26.68
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brilliant copywriting: how to craft the most interesting and effective copy imaginable
brilliant copywriting: how to craft the most interesting and effective copy imaginable
$10.20 $12.76
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brilliant marketing: what the best marketers know, do and say: what the best marketers know, do and say
brilliant marketing: what the best marketers know, do and say: what the best marketers know, do and say
$14.13 $17.66
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brought to you by: postwar television advertising and the american dream
brought to you by: postwar television advertising and the american dream
$19.65 $24.56
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economy of brands
economy of brands
$30.71 $38.39
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global marketing management
global marketing management
$71.95 $143.89
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idea writers: copywriting in a new media and marketing era
idea writers: copywriting in a new media and marketing era
$24.57 $30.71
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internet marketing: strategy, implementation and practice
internet marketing: strategy, implementation and practice
$38.83 $77.66
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olympic turnaround: how the olympic games stepped back from the brink of extinction to become the world’s best known brand
olympic turnaround: how the olympic games stepped back from the brink of extinction to become the world’s best known brand
$33.55 $67.10
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readings in electronic commerce
readings in electronic commerce
$22.87 $28.58
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return on engagement: content, strategy, and design techniques for digital marketing: content, strategy, and design techniques for digital marketing
return on engagement: content, strategy, and design techniques for digital marketing: content, strategy, and design techniques for digital marketing
$10.96 $13.70